Say who you are and the builder lays it out

The free plan is free and does not ask for a card. It gives you a published page at links.to/yourname, up to ten bio links on that page, the nine free block types, embeds from 60+ platforms, page-level views and clicks with seven days of history, a QR code, a short link, and the themes.

The catch, stated plainly rather than buried, is four things. Your page carries a small Built by LINK.XYZ line, which paid plans remove. The free page holds up to ten links, and if you need more the Basic plan raises the ceiling to twenty-five and Pro removes it. Your analytics on the free plan are whole-page totals, and the per-block breakdown starts at Basic. And your address on the free plan is links.to/yourname rather than a domain you own, which Basic and above let you point at the page instead.

Everything else on the free plan is the real product, not a trial that expires. Paid plans start at $10 a month, or $96 a year, and you can change or cancel a plan at any time.

It works on page structure and styling. You describe who you are and what you want tapped first, and the builder chooses which block types to use, decides the order they sit in, applies a theme with colors and fonts, and drafts short text. What comes back is a normal page in the normal editor: every block it made can be moved, restyled, rewritten, swapped or deleted, and nothing is published until you say so.

There are limits worth knowing before you try it. The free build on this page asks for no account and no card, and it takes a typed description only: there is nothing to upload. It can reach for any live block type, so a paid block may arrive in your draft marked as an upsell rather than hidden from you, while inside your account the builder offers the block types your plan covers. It does not know any contact detail you did not give it: image slots get stock photography or an obvious placeholder, and the server strips any link, email address or phone number it cannot trace back to your own words. It does not write code, and it has no access to payment or customer data.

You get three passes before signing up. The draft is never saved on our servers: it sits in the browser that made it for a couple of days, and both Save and Publish ask you to make a free account first. If the builder is unavailable it says so and leaves your description where you typed it, rather than dropping you into an empty editor.

A plain list is a stack of buttons. A links.to page is built from typed blocks, and each block does something a button cannot. The Embed block plays media from 60+ platforms inline, with native players for the big ones and a rich preview card for anything that refuses to be embedded, so a visitor never meets a dead frame. The Image grid lays out a portfolio. The Contact form takes a message without sending anyone to email. The Map pins a location. Connect social pulls your accounts into one row.

Because the page is blocks rather than a list, analytics can go per block: from the Basic plan up you see which specific thing got tapped instead of one total for the page. The free plan reports whole-page views and clicks.

The page also lives inside the LINK.XYZ network, so the same account can publish a business card at card.to, an event flyer at flyer.to and a gallery at portfolio.to, and they all share one editor, one login and one analytics view.

Yes, from the link-in-bio hosts the importer supports. Paste the link to your current page and one click pulls your links into a new draft on links.to. From some hosts the theme and layout come across as well; from others only your links, name, bio and avatar do, and the draft tells you which happened rather than quietly dropping your styling. That draft is unpublished. You review every block, change whatever you want, ask the builder to restyle it if you would rather start from a different look, and publish only when it looks like you. Your old page keeps working the entire time, because nothing about the import touches it.

Two hosts are supported today, and this page will not claim more than that. If you are coming from somewhere else, the fastest route is to describe your page to the builder and edit what it hands back, which usually produces a better result than a like-for-like copy of a page you were already thinking of changing.

Custom domains are available from the Basic plan up. Basic includes one, Pro includes three and Business includes ten. You point the domain you own at your page and it serves there.

Your links.to/yourname address is not taken away when you do that: the name stays registered to you, so links you have already put in a bio, a video description or a printed flyer keep resolving. Every page also gets a QR code and a short link on lnk.ss, which is part of the same network rather than a third-party shortener, so a printed code or a short link cannot break because a separate service changed hands.

On the free plan links.to/yourname is your address, and it is a short, clean one that reads as a real page rather than a query string.

Every plan gets analytics, and the free plan is not excluded. What changes is the grain. On the free plan you get whole-page totals: views and clicks for the page as a whole, with seven days of history. From the Basic plan up those same numbers break down per block, so instead of one number for the whole page you can see that the campaign link took eighty-eight taps, the portfolio grid took sixty-one and the social row took thirty-four, and decide what belongs at the top.

The plans also change how far back you can look. Free keeps seven days of history. Basic keeps thirty and adds the per-block breakdown. Pro keeps ninety, and adds the advanced views. Business keeps a full year.

The counting itself is first party, done by the network your page already runs on, so it does not depend on you installing a third-party tag and it does not stop working when a visitor blocks one.

The rules are written down and they do not move under you. links.to is an 18+ product. Sensitive content on your own page is allowed but sits behind a click-to-view screen, so the page a platform crawler or a casual visitor meets first stays clean and fully clothed.

Discovery surfaces across the network stay clean as well, which is why the front of your page is neutral by default: your bio link has to survive being read by the platforms you post it on.

You are not surprise-deleted for content that follows the rules, and there is no application, no waitlist and no approval queue in front of signing up. If the rules change, they change in writing and forward, not retroactively against pages that were built under them.